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Get More Clients With Law Firm SEO

Cookie cutter, one-size-fits-all, generic — these are words you won’t find associated with our lawyer SEO services.

When you partner with Cleelo, you can count on us to develop a custom on-page and off-page law firm SEO strategy that fits your law firm's brand and marketing goals to help your rank higher in search results.

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100 +
Happy Law Firms
150 %
Increased organic traffic
75 %
Increased Conversions
2 +
Years in Business
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Keyword research, content & on-site SEO

We start off with a comperehensive keyword researchand competitor analysis to identify the most relevant and specific keywords you need to rank for in your practice area in the location you provide services. We prioratize low competition and high volume keywords to cut through the market competition. Once we decide on the list of keywords to target in your content, we will start optimizing your existing webpages for the selected keywords to improve your website's SERP rankings and bring more organic traffic to your site.

Technical SEO for law firm websites

Technical SEO is an important factor in Google's Core Web Vitals and it has a greater impact on User Experience(UX) on your website. We will optimize the source code and structure of your website and technical elements such as page speed, crawlings, 404 errors, redirects, HTML sitemaps, XML  sitemaps, robots.txt file, and indexing your content pages on Google Search Console to improve its performance in SERPs or Search Engine Result Pages.

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Off-page SEO for law firms

When your law firm SEO strategy goes beyond optimizing content published on your firm's website, you’re engaging off-site SEO. We optimze your brand’s online footprint through the use of high-quality white label backlinks, social media brand mentions, local seo and guest posting to create an optimal experience for your prospects and search engine crawl bots. An effective off-site lawyer SEO strategy can help you increase your law firm website's domain authority (DA) and page authority (PA), formerly known as Page Rank.

Our process

How We Create Your Law Firm SEO Strategy

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Getting more leads and clients begins with improving your local search visibility. We start with optimizing your law firm for local search and claiming and updating your Google Business Profile.
Once your site is up and running, it’s time to optimize your pages for local keywords. By optimizing your site pages for appropriate local keywords, you increase its likelihood of ranking on SERPs, and attracting more site traffic.
For new law firm website owners, we will then start brainstorming keyword ideas, and filter for the keywords that best suit your website and easy to rank for.
Next we will take a look at your website’s actual content and optimize content on those pages for on-page seo. We will then finalize the technical and website-structural editing, and you site is good to go live.
Once your service pages and blog posts are published on your website, we will set up your Google Search Console (GSC) profile and connect it to your domain. We will troubleshoot any page indexing problems that might be preventing your pages from showing up in search results.
Law Firm SEO tips

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Get More Traffic & Rankings With Organic SEO

Optimize your law firm website for search engines and users, and boost your organic traffic with our lawyer SEO services. We will help you build your brand, grow traffic to your website and bring new sales and lead generations, all organically-without paid ads.

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